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Types of price lists

Posted: Sun Dec 22, 2024 8:31 am
by subornaakter10
The content and design of price lists for stores or businesses may vary depending on the tasks set.

Price list of information type

Provides information to the audience about available goods (services) and prices.

These are mainly price lists in stores with mobile phone number database australia a wide range of goods (in supermarkets selling food, auto parts, building materials, etc.). Information price lists are also compiled by organizations selling electrical equipment (and spare parts for it), all kinds of wholesale warehouses (pharmacies, with food and non-food products).

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Such a price list usually contains a lot of product items, so everything should be presented as briefly as possible: name, brief description, price.

There may be several dozen pages in each section, so they need to be numbered. And it is imperative to place the company's contact information (phone numbers, website address, email, etc.) in the price list header.

Customers who want to get acquainted with the goods (services) and prices can be sent the entire price list by e-mail or only the pages with the items of interest.

Price presentation

This is a document that contains information about a specific group of goods or just one product or service. You can also present a whole product line. Such a price list is intended for presenting new products, describing their composition, and quality characteristics.

Here you should list the unique properties of the product, specify prices, and place good photographs (favorably demonstrating the advantages of the product).

Template for creating a price presentation

It is relevant when it is necessary to present the same product to the consumer in different configurations.

By the way, a presentation-type price list can act as an additional promotion tool. Along with other advertising, it can be placed on billboards, banners, in social networks, and included in mailing letters.

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Price list specially for promotions

A promotional price list can be used, for example, by stores to sell goods at discounts or special prices. It is important that the information about the promotion immediately catches the eye and stands out from the rest of the text. Here's how to achieve this:

For promotional terms and prices, use a larger font;

List two price options to clearly demonstrate the benefits;

Use a bright arrow to indicate a call to action or to indicate that the time frame and quantity are limited.

Mixed price list

This is an extensive price list, which contains all the offered goods, but among them those that are sold at a special price or on special terms are highlighted (with an asterisk, color, or by indicating the discount amount). However, if quite a few items are involved in the promotion, it makes sense to immediately prepare a separate price list for them.

Price lists for customers and for internal use

There are also so-called internal price lists, which are used in their work by sellers, advertisers, economists, purchasing managers, accountants, administration, and management.

Such a price list may specify the amount of markups, contact information of suppliers, substitute goods (which can be offered to customers if the required product is not in the client price list). An internal price list can be useful when making management decisions, helps to navigate when calculating discounts, and also when conducting a comparative analysis with competitors' offers and prices.