6. Let friends get in on the fun
Posted: Wed Jan 22, 2025 5:00 am
screenshot of Instagram post from KS95 armenia b2b leads radio station promoting a giveaway contest to tag your best friend
Image Source: Instagram
7. Give back
According to the 2023 Sprout Social Index™, 25% of consumers think it’s important for brands to raise awareness and take a stand on social issues. Use your giveaway as a chance to donate to people or organizations in need.
A screenshot of a Facebook post from JoAnn Fabrics about a social media giveaway they're hosting for teachers in need of classroom essentials. The attached image is of school supplies and reads "Nominate a star school or teacher."
Social media contest ideas
When a social media contest is the best choice for your brand objectives, turn to these five examples to inspire your winning idea.
8. Seasonal and holiday-themed contests
Whether it’s building the best gingerbread house, finding the most adorable Mother’s Day photo or filming the spookiest Halloween scare, people are eager to get in the holiday spirit. Seasonal contests are a timely way to drive engagement and highlight a product or service.
screenshot of Haven Sleep Co's Instagram post promoting their Mother's Day giveaway
Image Source: Instagram
Image Source: Instagram
7. Give back
According to the 2023 Sprout Social Index™, 25% of consumers think it’s important for brands to raise awareness and take a stand on social issues. Use your giveaway as a chance to donate to people or organizations in need.
A screenshot of a Facebook post from JoAnn Fabrics about a social media giveaway they're hosting for teachers in need of classroom essentials. The attached image is of school supplies and reads "Nominate a star school or teacher."
Social media contest ideas
When a social media contest is the best choice for your brand objectives, turn to these five examples to inspire your winning idea.
8. Seasonal and holiday-themed contests
Whether it’s building the best gingerbread house, finding the most adorable Mother’s Day photo or filming the spookiest Halloween scare, people are eager to get in the holiday spirit. Seasonal contests are a timely way to drive engagement and highlight a product or service.
screenshot of Haven Sleep Co's Instagram post promoting their Mother's Day giveaway
Image Source: Instagram