There are eight main types of white papers

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2%Answered that they do it in-house, 31.2% outsource it, and 11% use a combination of in-house and external methods. Site Analysis Graph 17.9% of people "didn't know" about the end of support for Google Analytics (UA) Support for the current Google Analytics (Universal Analytics) will end on July 1, 2023 (October 1 for the paid version). With less than a year until the end, 17.9% of people responded that they "didn't know" that Google Analytics would no longer be available, accounting for roughly 20% of the total.


Google Analytics End Awareness Google Analytics 4 (GA4) adoption rate in July 2022: 57.8% As of July 2022, the adoption rate of GA4 was found to be 57.8%. The most common answer regarding usa telegram data adoption status was "GA4 has already been introduced and is being used in parallel with traditional UA" at 33%. 3. GA4 adoption rate survey The reason why GA4 has not been introduced is because "we are not even able to use the current GA properly" We asked 92 people who have not yet migrated to the new version of GA4 why they have not made progress with adoption or have not yet adopted it.


The top three reasons for not introducing GA4 were "I can't even use the current GA properly (29.3%)," "I don't know what problems I'll have after GA ends (26.1%)," and "I don't know the difference between GA and GA4 (23.9%)." 4. Reasons for not introducing GA4 Other reasons given included "I don't understand the need to migrate to GA4 (15%)," "I'm already using or considering using alternative tools (10.9%)," and "I can't find a vendor that fits my budget (10.