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The potential of the Middle East's foreign trade e-commerce market

Posted: Tue Jan 21, 2025 10:09 am
by mmehedi*#
The foreign trade e-commerce market in the Middle East is developing rapidly and has broad prospects. It has become a "blue ocean" for major e-commerce investors and entrepreneurs.

Fierce competition and innovation first
is attracting more and more e-commerce platforms and logistics companies to compete. At present, the Middle East's foreign trade e-commerce market presents a three-legged situation: global e-commerce giants represented by Amazon, local Middle Eastern e-commerce represented by Noon, and Chinese cross-border e-commerce represented by SHEIN, AliExpress, and TikTok Shop, all compete for this emerging e-commerce "blue ocean".

In 2017, Amazon acquired Souq, a local foreign trade e-commerce platform in the Middle East, and entered the Middle East market in a strong way. It currently covers many countries in the egypt whatsapp number database Middle East and North Africa, including Saudi Arabia, the United Arab Emirates, Egypt, Bahrain, Kuwait, Oman and Qatar. It has more than 10 operation centers, 65 self-operated and third-party delivery stations, and a network of distribution service providers for small and medium-sized enterprises in the region.