Other requirements for CRM - we will omit them here. Because you can have individual ones and in general the requirements for a good CRM should take up several pages of text. If you want, you can download them by sharing this article on a social network. Send me a link to the publication; I will reply to you - a checklist, and even in Google Docs.
Actually, integration: of course, the CRM should be integrated with the SMS system absolutely seamlessly. But the most important thing is to set up the integration. This is how it should look:
- Installed an integration application from the CRM system market
- In the business processes of working with clients, the ability to specify the steps "sending SMS" appeared, through which, in fact, these messages will be sent.
- That's it. Then it works as a single and indivisible CRM.
"We, humanity, send 8.3 trillion SMS messages a year, that's about 23 million messages a day!" — firetext
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Requirements for SMS system
Yes, it should also be something you can grow into. What bosnia and herzegovina whatsapp number database does this mean? In simple terms, it means "not just SMS". Specifically, here's what:
- Text-to-Speech
- Push notifications
-, but also for connecting to bots
- An open API. Preferably, a REST API.
Resume
If you are thinking about secure SMS mailings, you need a CRM for:
- Controlled storage of customer data
- Segmentation of the customer base
- Segmented (not mass) approach to sending SMS
And the SMS system should be integrated into your SMS once and for all, be reliable (work only with those with whom banks work) and... not slow;)