A big mistake when starting out on social media is believing that you have to talk to everyone, because the reality is that not everyone wants to listen to you. For example, let's say you sell hamburger meat. Why would a vegetarian or vegan person want to listen to you?
That's why you need to segment your market to focus on a target audience . This is very simple, you just need to create the profile of your ideal follower taking into account some parameters. For example: How old are they? What social networks do they use? What is their level of education or what do they like to do?
Have a social media plan
If you don't know what a social media plan is, it's time to find out, as it will become your best ally. A plan will be like a map that will help you with every step you take, in this case, every step, contributes to achieving your social media goals.
In your social media plan, you will need to define parameters el salvador business email database such as the type of content and the category or topic to be published. You will also need to determine the dates, times, and strategies necessary to improve your performance on social media.
Take advantage of everything that Instagram business has for you
Finally, we recommend that you make the most of everything Instagram Business has to offer, as there are many tools and features. Don't miss out on everything it has to offer!
Not only will you find a lot of tools like stories, statistics or paid collaborations, you can also use other features like Facebook's business manager and ads manager. As for education, Facebook has its own training platform called Blue Print which will help you increase your knowledge about its social networks for businesses.