In this article on how to authenticate your emails , I will guide you into the world of SPF, DKIM, DMARC, and BIMI. Together, we will explore what these protocols mean, discuss their role in authenticating our emails, and learn how to properly set them up for our domains . Without further ado, let's get started! Email Authentication Principles: The Benefits of a Professional Email Address If you are using a free email address to send your email marketing campaigns , you are making a big mistake.
When sending messages from third-party israel telegram data senders like GetResponse, using a Yahoo or AOL address will result in your messages being rejected. Likewise, using a Gmail address may result in your messages being sent to the spam folder or rejected altogether. Since many people rely on these email providers, using a free and unprofessional email address will ruin all the hard work you put into building your email list. In a recent article we explained how to create an email with a custom domain .
Ultimately, there are many benefits to using a personalized email address rather than a generic one. Greater trust and credibility Using a personalized email address makes your messages more professional . Potential customers are more likely to trust emails from a business domain rather than free providers, which are often linked to spam and phishing attempts. A professional email address helps make your brand appear more legitimate and trustworthy , increasing the chances that your emails will be opened and read.