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Deep Links and Affiliate Programs
A company's partner who promotes it on their social networks using precise links. For example, an advert is targeting a specific model of sports shoes. If this link were to the manufacturer's Taiwan cell phone number list homepage, the user would not reach the destination directly and would most likely leave the site. This reduces conversion. By adding an affiliate link to the advert that leads directly to the product, this conversion can be significantly increased, as the purchase process is shortened.

Accurate Mobile Links
Deep linking on mobile devices takes advantage of advanced functionality: instead of URLs, mobile apps work with URIs, or Uniform Resource Identifiers. This allows the user to use the exact link to open a pre-installed mobile app or go directly to a specific screen in the mobile app.

In addition, so-called delayed or deferred deep links can be used. They first check that the desired mobile app is pre-installed on the end device and then load it accordingly on the in-app page. If the app is not yet installed, the user can be sent directly to the download page.

What is the difference between exact links and backlinks?
Deep links, like surface links, are a type of backlink. The difference is that deep links are only those backlinks that lead "deeper" into the site's structure.