And conducting LinkedIn outreach without considering the rest of your strategy? Workflows get sluggish—and there’s a fair amount of pain.
To avoid this, you must build a multi-channel outreach strategy, one that includes your new sales friend, LinkedIn. With hot and warm and cold outreach, from lead generation to follow-up to sealed deal, create sensible workflows that involve calls, email, SMS, and LinkedIn. Trying to sell without a sell sheet is kinda like digging a ditch with a toothpick. You can do it, but it's going to take you a helluva long time. I don’t recommend it.
Today, I’m going to show you how to create an effective sell sheet for you and your sales team. This will help you get super clear on your sales pitch, supercharge your sales process, and help you and your team close deals faster. But first, let's talk about what the heck a sales sheet is. After all, not all sales reps use them.
A sell sheet, AKA a sales sheet, is a one-page document that salespeople use to share product features, benefits, and specifications with prospective customers quickly.
Think of it as the printed, fancy version of your elevator pitch. You give your one-pager to your leads and let it educate them on your product’s top selling points in a compelling way that leads to sales.
How do you know if you need a sell sheet? Here are situations nigeria telegram data where you could use one:
You’re doing in-person sales, going to people’s houses or businesses to speak with them directly, and leave them some information.
You’re a local business sending direct mail campaigns to businesses or individuals in your area to attract new leads.