The Marketo email editor has improved with the release of Email Editor 2.0. These days it’s more intuitive but it still has its issues.
You’ll find many of the usual elements expected of an out-of-the-box email automation tool, such as drag and drop modules and the ability to custom code HTML.
You can also input basic design using Variables, create your own Templates, or use pre-made and responsive templates from Marketo.
Generally though, we find the Marketo email phone number in cambodia editor to be a little clunky and cumbersome and to really use it without issue you need a powerful email template that is coded to allow for flexibility and ease of use.
HubSpot
The drag-and-drop email editor in HubSpot makes creating nicely designed emails a straightforward task.
It has a clean and user-friendly interface and allows us to create reusable email templates, just like Marketo.
Depending on the subscription you opt for, there are some daily and monthly email limits in place, which could become a restriction if your lists grow faster than your budget.
Pardot
With Pardot, the power of building and updating beautiful emails quickly really relies on the strength of your email templates. If you have a great template, the Pardot email editor is hugely powerful and you can achieve pretty much anything with it.
For example, you can create flexible sections that are available to be edited, repeated, or removed. Or, you can lock down sections that must not change - like your footer, for example.
Not only this, but Pardot comes with built-in Litmus testing and SPAM analysis. This means you can test your emails within minutes of building them to see how they look on mobile devices and tablets. This is absolutely key for marketers and saves a lot of time!
Summary
Marketo
Good email editor albeit a little clunky
HubSpot
Drag-and-drop editor which is nice to use
Subscription level can limit the daily/monthly emails that are sent
Pardot
Pre-made templates available
Litmus testing - test how your emails look on devices and SPAM analysis
Unlimited email sends
Email drag-and-drop editor coming soon in Pardot Lightning…