Is it easy for users to use and does it provide sufficient information

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8%, self-employed 4.8%, business owner/executive 3.3%, freelance 3.0% Regarding GA4 usage, about 20% answered "I used it before, but I don't use it now" We asked 332 people working in digital marketing about their use of GA4. About 60% answered that they "use" GA4. [Question] I would like to know about your usage of GA4 (Google Analytics 4 property) Additionally, approximately 20% of respondents (20.8%) said they had used the service in the past but no longer do so.


Reasons for " not currently using" GA4 : 1st place "difficult," 2nd place "no longer necessary," 3rd place "don't know how to use it" We asked 69 people who had previously used GA4 but did not currently brazil telegram data use it why they did not currently use it. [Question] If you answered "I used it in the past (but I don't use it now)," please tell us the reason why you stopped using it. About 70% of respondents answered "Because it is difficult (68.


1%)", followed by "Because it is no longer necessary (31.9%)", "Because I don't know how to use it (8.7%)", and "Because I have switched to another tool (2.9%)". Based on these responses, excluding those who no longer need GA4, it appears that of those who are not currently using it, approximately 70% continue to use the traditional "Google Analytics (UA)". The reasons for "easy to use (84.9%)" and "difficult to use (6.4%)" regarding GA4 were revealed [Question] Can you tell us about the usability of GA4? Please choose the closest answer.