Europe Dataset

In fact, just as it is beneficial for all other industries, marketing automation provides a number of benefits for the insurance industry. Considering that it is an extremely cautious, highly regulated and slow-changing field, it is worth treating it as a separate topic.

A study conducted by ITC ...

Position in the conversion funnel : Segmentation based on the customer lifecycle helps you tailor messages based on whether the customer is a new customer, a returning customer, or one at a specific point in time of purchase.
Personal interests : Analyze individual customer interests, such as ...

By regularly providing helpful and educational information on personal health topics , you can become a trusted expert for existing and potential clients.

4.- It allows you to be in constant contact with users

By taking into account the possibility of automating processes and personalizing ...